Shahinez Guetal is a dynamic hospitality professional whose career spans transformative leadership in front office operations across some of the world’s most prestigious hotel brands. Shahinez currently serves as the Area Front Office Manager at InnVentures IVI LP, overseeing high-volume Marriott properties in the United States, where she ensures seamless front desk operations, delivering exceptional guest experiences while driving operational efficiency and team performance.
Shahinez Guetal’s journey is marked by significant roles with global hospitality leaders including Marriott , InterContinental Hotels & Resorts, Accor and Hilton. Her expertise encompasses guest services management, operations oversight, and team leadership, enabling her to address the diverse needs of international travelers with cultural sensitivity and a personalized approach. Shahinez harmonizes service excellence with innovative operational strategies, consistently elevating the hospitality experience.
Her academic credentials are equally impressive, holding a Master of Business Administration in American Hospitality Management and International Business from Vatel USA where she graduated with distinction. Currently, she pursues a Doctor of Business Administration in the field of Information and Data Science at Alliant International University, deepening her ability to leverage technology and data analytics for hospitality innovation.
Certifications such as Certified Hospitality Manager, Certified Rooms Division Executive, and Certified Hotel Operation Manager from the American Hotel & Lodging Educational Institute further validate Shahinez’s comprehensive knowledge of industry standards and leadership capabilities. These qualifications underscore her commitment to continuously advancing excellence in hospitality management.
Central to Shahinez’s leadership philosophy is a passion for integrating technology with human-centric service. Her authored work, The Intelligent Hotel Front Desk: Automation, Personalization, and Hospitality Culture, explores the transformative potential of artificial intelligence at the hotel front desk. The book masterfully blends service design, human–computer interaction, and change management principles to demonstrate how AI can streamline routine processes while empowering staff to provide empathetic, tailored guest engagement. Her innovative frameworks and case studies showcase a harmonious future where technology amplifies the heart of hospitality rather than replacing it.
Shahinez’s scholarly contributions extend into data science applications in hospitality, addressing topics like personalized guest recommendations, predictive maintenance for sustainable hotel operation, and eco-friendly procurement practices to minimize carbon footprints within hotel supply chains. Published in respected peer-reviewed journals, her research advances the intersection of sustainability, technology, and superior guest experiences.
Moreover, Shahinez utilizes real-time sentiment analysis of guest feedback to optimize service quality, illustrating a modern, data-driven approach to hospitality excellence. This evolution in how guest satisfaction is measured and enhanced exemplifies her pioneering influence in the industry.
Beyond her operational and academic successes, Shahinez cultivates a workplace culture focused on collaboration, innovation, and empathy. Her leadership inspires teams to embrace change, prioritize guest-centric service, and continuously raise hospitality standards. Through mentorship and strategic vision, Shahinez fosters an environment where technology-driven insights and genuine human connection converge to enrich every aspect of the guest journey.
The Arab Leaders proudly recognize Shahinez Guetal for her visionary contributions to hospitality management and her role as a trailblazer in blending technological innovation with heartfelt service. Her dedication not only elevates the hospitality industry’s future but also exemplifies the profound impact of leadership that values both efficiency and empathy in delivering unforgettable guest experiences.
