Leading National Employment Projects with Strategic Vision
Maha Alassiri is a distinguished Project Director at Maximus KSA, spearheading national employment projects in collaboration with government bodies in Saudi Arabia. With over a decade of dedicated experience in operations and project management, Maha has been instrumental in driving organizational growth, optimizing operational processes, and fostering strategic relationships with key government partners.
Her leadership is defined by a deep commitment to aligning project execution with national goals, ensuring continuous process improvement, and upholding rigorous performance standards through effective budgeting and reporting to senior leadership. Maha’s strategic foresight and operational expertise have been pivotal in advancing Saudi Arabia’s Vision 2030 initiatives aimed at enhancing employability and economic self-sufficiency.
A Journey from Frontline Roles to Strategic Leadership
Maha’s career trajectory reflects her unyielding determination and passion for empowerment. Beginning her journey in frontline customer service roles, she steadily moved through various operational positions, honing her skills in process optimization, change management, and team leadership. Her experience includes managing cross-functional teams, developing training programs, and implementing business optimization strategies that improve organizational efficiency and service quality.

As Head of Operations for national employment and social development projects, she directed contract delivery, workforce integration, and project performance compliance, acting as the vital link between operational teams and government bodies. This role showcased her ability to manage complex programs involving multi-sector initiatives and public-private sector organizations, all focused on inclusive economic growth.
Commitment to Citizen-Centric Service and Inclusion
At the core of Maha’s mission is the belief that employability transcends the technical aspects of job placement it is about fostering dignity, capability, and opportunity. She has championed initiatives that empower women to re-enter the workforce, provide employment opportunities for people with disabilities, and support vulnerable populations in achieving economic independence. Her leadership empowers her teams to multiply their impact, creating a ripple effect of positive change across communities.
She actively promotes continuous learning and adaptability within her teams to meet the evolving societal and labour market needs. Her approach ensures that service delivery remains responsive, innovative, and aligned with the aspirations of Saudi citizens.

Academic Foundations and Professional Excellence
Maha holds a Bachelor of Business Administration from Imam Muhammad ibn Saud Islamic University and a Diploma in Computer Applications from King Saud University. Her commitment to professional growth is demonstrated by her recent certifications, including a Certified Business Professional in Leadership (CBP-LS) and Certified Key Performance Indicators (KPI) from prestigious institutions, evidencing her expertise in strategic leadership and performance measurement.
Maha holds the distinguished honour of being among the first women in Saudi Arabia awarded a Fellowship by the Institute of Employability Professionals (IEP), underscoring her pioneering role. Scott Parkin, Group CEO of the IEP, noted, “The Middle East represents an exciting and important focus for us. By working in partnership with government bodies, service providers, and employers, we can help build on the region’s strengths to achieve inclusive and sustainable employment outcomes.”

Inspiring Transformation Through Purpose and Empowerment
Maha Alassiri embodies the spirit of Saudi Arabia’s national transformation by creating citizen-centric services that tangibly improve lives. Through her work at Maximus a purpose-driven organization, she demonstrates how strategic leadership and human empathy combine to foster meaningful change. Maha’s journey inspires leaders across the region to embrace innovation, collaboration, and unwavering dedication in building sustainable futures.
Her story is a powerful reminder that empowerment is visible in the confidence and readiness of individuals to embrace new opportunities. For Maha, this personal and societal progress will always be the true measure of success.
Celebrated Leadership and Impact
The Arab Leaders proudly recognize Maha Alassiri as a visionary leader whose strategic expertise, commitment to inclusion, and operational excellence are advancing Saudi Arabia’s employment landscape. Her work stands as an inspiring testament to the power of leadership that is purposeful, people-centered, and future-focused.
Maha Alassiri is more than a Project Director; she is a transformative force driving empowerment and national progress in the heart of Saudi Arabia’s Vision 2030.
